The magic of AR comes from the way the digital content merges seamlessly with physical content in the user’s surroundings. One of the most effective ways to create this is to use the first frame of a video as part of a tracking image.
In this tutorial, we show you how to create this “coming to life” effect in ZapWorks Designer. This technique is relatively simple to implement, and we definitely recommend you try to include it to show off video content in some of your own experiences going forward.
You can find out more about the Designer tool in our documentation: https://docs.zap.works/designer/.
Have fun giving this a try and let us know what you think below
P.S. Want to talk about your project? Feel free to schedule a call with me through this link.