2018 has been a huge year for the world of AR and subsequently for us here at Zappar. We had the privilege of helping companies like 7-Eleven and Shazam create exciting experiences for their customers, and saw some interesting sector-wide developments in AR innovation. It was a pleasure to be able to continue to contribute to all sorts of new and creative marketing strategies that provided truly memorable experiences. Last year we made a number of predictions about what could happen in the AR space during 2018. As we wrap up the year, it’s time to take a look back and see which predictions did come true, which we are still anticipating, and some new predictions for 2019!
This is a companion discussion topic for the original entry at https://www.zappar.com/blog/ar-predictions-2019/